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Brand & Channel Growth · Markato HK

Brand and Channel Growth Executive

Hong Kong, Hong Kong SARFull-time

Kick-start your career in brand and channel management with Markato — support Asia’s fast-growing beauty brands, learn end-to-end execution, and grow toward leadership.

About Markato

Markato is one of the fastest-growing distribution and brand marketing companies in Asia, serving as the exclusive distributor for trending brands such as WELLAGE, ILSO, LILYEVE, BB LAB, and more. We are driven to be a tech-led disruptor in the FMCG industry, dedicated to introducing a new generation of innovative brands to consumers across Asia. Operating in a fast-paced, high-growth startup environment, Markato is backed by Lightspeed, a leading global VC.

Job Summary

This is an exciting, entry-level opportunity for a highly motivated individual to kick-start a career in brand management and retail key account management within the dynamic Asian beauty industry. The Brand and Channel Executive will provide essential day-to-day support to Brand Managers, focusing on the rigorous execution of sales, marketing, and channel management initiatives. This role is a foundation for future leadership, offering a steep learning curve and a clear pathway for promotion to a Brand and Channel Growth Manager role.

Key Responsibilities

  • Retail Channel Execution Support: Assist Brand Managers in the preparation and implementation of sales and promotion plans, coordinate logistics for in-store promotional activities, gather and analyze retail channel data, and support the maintenance of collaborative relationships with retail partner operational teams.

  • Marketing and Communications: Help coordinate internal and external marketing resources for campaign execution, assist in preparing marketing material briefs, and monitor competitor activities to conduct market analyses.

  • Forecasting and Operations Coordination: Assist Brand Managers with sales and inventory forecasting, coordinate with supply chain and logistics teams to monitor stock levels and report out-of-stock risks, and process purchase orders to track shipments for efficient inventory flow.

  • Project and Initiative Execution: drive the planning and execution of brand and channel initiatives, including organizing and executing special promotional campaigns, product launches, and key marketing events.

Requirements

  • A Bachelor's degree is required, preferably in Marketing, Business Administration or a closely related field. Recent graduates are welcome to apply.

  • Prior internship experience in a relevant field (FMCG, Retail, Marketing) is a plus but not required.

  • A strong, demonstrable interest in the Fast-Moving Consumer Goods (FMCG) and Retail sectors, particularly Asian Beauty trends (Korean, Japanese, Chinese beauty brands).

  • Proficiency in Microsoft Excel and PowerPoint is essential for data analysis and presentation preparation.

  • Excellent organizational skills and meticulous attention to detail are critical for execution and project management.

  • A highly proactive, self-motivated, and enthusiastic attitude with a strong willingness to learn and grow.

  • Strong verbal and written communication skills.

  • Fluency in both English and Cantonese is required; fluency in Mandarin is a significant advantage.

  • Ability to thrive in a fast-paced, high-growth startup environment.